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Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's
Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's
Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's
Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's
Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's
Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's
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Performance Monitoring Tool
Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry’s standard dummy text ever since the when an unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged.
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Social Media Analysis
Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry’s standard dummy text ever since the when an unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged.
Printing and typesetting industry. Lorem Ipsum has been the industry’s standard dummy text ever since the unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged.
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Case Studies
SEO Testing
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Rocket Company
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Latest Blogs
Google Launching May 2022 Broad Core Algorithm Update
Google confirms a broad core algorithm update, called the May 2022 core update, is rolling out today. Today, we’re releasing...
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How To Optimize YouTube Videos To Help Ukraine
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Google’s Chain of Thought Prompting Can Boost Today’s Best Algorithms
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Google I/O Search Console Update: New Report For Indexed Videos
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How to Sell Digital Downloads on WordPress (Beginner’s Guide)
Do you want to easily sell digital downloads online? Maybe you’re planning to sell ebooks, online courses, your own photography,...
SERP Trends & Top Keyword Data By Industry
How well do you understand your audience? Do you know how they search and where they spend time online? Which...
The Future Of Chatbots: Use Cases & Opportunities You Need To Know
What’s the hype with chatbots? We’ve all been there at some point as customers where we have a burning question...
Should You Abandon AMP? 4 Considerations To Help You Decide
This post was sponsored by Clickio. The opinions expressed in this article are the sponsor’s own. In all corners of...
Twitter Clarifies Duplicate Content Policy
Twitter provides additional clarity on how it limits the visibility of duplicate content shared widely across the platform. Initially implemented...
The 10 Best AI Writers & Content Generators Compared
AI Content creation tools are becoming more widely available since the development of GPT-3 (and its release through Open.ai) has...
SEO #Lifegoals: Who’s Winning Super Competitive SERPs & Why
One of the reasons SEO is such an exciting space is that we’re constantly being challenged to innovate. But that...
Will Using A News Slider Affect My Site’s Optimization? Ask An SEO
This week’s Ask an SEO question comes from Hrvoje in Osijek, Croatia, who asks: “Hello, we want to add a couple...
How to Add Next / Previous Links in WordPress (Ultimate Guide)
Do you want to add next / previous links in WordPress? Next and previous links are dynamic links that allow...
Google’s Digital Marketing Certificate Recommends Keyword Density Percentages
Someone from the SEO community called attention to a section in Google’s new digital marketing training course that recommends writing...
Voice Search: 10 Ways To Optimize Your Site For Future SEO Success
Additionally, Google is working on upgrading its search capabilities through AI technology like MUM, which promises to make search more...
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6 Image Optimization Tips From Google
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Here’s What We Learned From TikTok, Meta, Snap & Twitter At IAB NewFronts
Days 2 and 3 of the 2022 IAB NewFronts featured announcements from TikTok, Meta, Snapchat, and Twitter. Here are the...
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The evolution of the web never stands still. As new technologies are developed, consumer behaviors change and the core infrastructure...
Google Shares Sneak Peek At New Advertising Features
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It’s safe to say that online advertising is a must for any business. We’re living in a digital age and,...
Is Google Okay With Multiple Variations of the Same Content?
In a Google SEO office-hours, John Mueller answers if it’s okay for publishers to copy their own content and publish...
Google: What to do About Spammy Links from “Malicious Domains”
Google’s John Mueller answered a question about what to do about spammy links. The links and a subsequent “penalty” coincided...
How to Accept ACH Payments in WordPress
Do you want to accept ACH payments on your WordPress website? ACH (Automated Clearing House) payments are a bank-to-bank payment...
8 White Hat SEO Techniques To Double Your Search Traffic
Stuck in a cycle of optimizations that don’t move the needle? This post reveals white hat techniques that can potentially...
How to Set a Default Featured Image in WordPress (Easy Way)
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Google Answers if Meta Description Matters for Rankings
Google’s John Mueller answered the question about whether a meta description can be used to influence the search rankings. It’s...
LinkedIn Changes How It Ranks Content
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What Is Dynamic Content And How Can I Use It?
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Are You Web 3.0 Ready? 12 Steps For A Successful Social Media Audit
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21 Best WordPress Full Site Editing Themes of 2022 (Mostly Free)
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Google Deprecates Some Image and Video Sitemap Extensions
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Google Local Guides Program: How To Earn Points & Badges
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How To Remove Common SEO Obstacles With Search Engine Modeling
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TikTok Has A New Way For Advertisers Reach Users
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Meta Expands Ad Formats And Tools For Small Businesses
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Performance Max Campaigns Driving Growth In Google Ads Revenue
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9 Creative Ways To Use Google’s Keyword Planner Tool
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Why Keyword Research Is Useful for SEO & How To Rank
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Meta, Adobe Partner On Free Training Program For Small Businesses
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How To Set Holiday Hours On Your Google Business Profile
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We Paid Over $5000 For Link Building – What Happened?
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How To Unlock Better Google Data Studio Segments Using “CASE”
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Do you want to learn how to use WordPress block patterns on your website? Block patterns allow you to quickly...
HubSpot WordPress Plugin Vulnerability
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Google Patent for Modifying Results Based on Generic Ratings
Bill Slawski recently called attention to a patent that describes a way to apply generic ratings to content as part...
Where To Invest In SEO For Maximum Impact
You’re a savvy marketer. You know the importance of changing with the times, adopting new technology, and taking advantage of...
Google Launches New Digital Marketing Certificate
Google announces the launch of a new career certificate in digital marketing & ecommerce in an effort to help jobseekers...
Google Lets Users Limit Ads About Dating And Weight Loss
In a world of online dating, it seems the options (and ads) are endless. If you’ve grown tired of seeing...
Mastering SEO Within Google’s SERPs [Podcast]
Google is always looking for ways to push the limits and make its search engine more intelligent. Dr. Pete Meyers...
Google Ads Launches New Performance Max Features
It’s no secret that Google is pushing Performance Max campaigns on advertisers. In fact, Performance Max campaigns are replacing Smart...
GA4 For Ecommerce Sites: A Step-By-Step Guide With Shopify Example
The end of Universal Analytics is major news for all marketers relying on Google Analytics to analyze traffic, behavior, attribution,...
Survey Shows In-Office Workers Least Happy
Future Forum, a consortium launched by the messaging app Slack, released the findings from its global Pulse study for 2022....
Twitter Miscounted Users For Three Years
In what may turn out to be one of its last reports as a public company, Twitter released its earnings...
B2B Marketers: 5 Steps To Succeed With Full Funnel Marketing
As a business-to-business (B2B) marketer, you need a well-structured B2B multichannel funnel strategy. This will help you attract new customers,...
How to Customize WooCommerce Product Search Results Page
Would you like to customize your WooCommerce product search results page? By default, WordPress and WooCommerce have limited search capabilities....
Tips For Writing Unique Meta Titles At Enterprise Scale
Meta titles are nothing new to the world of SEO. We need them because crafting interesting titles can improve clicks...
How Does Google Multisearch Affect SEO?
Google’s John Mueller answered the question of how Google’s new Google Lens multisearch affects SEO. How Google Lens multisearch affects...
A Complete Guide To Cross-Channel Remarketing Campaigns
In an ideal world, marketing would convert with just one touch. But this is the real world. Whether it’s because...
Vulnerability Found in WordPress Anti-Malware Firewall
A popular WordPress anti-malware plugin was discovered to have a reflected cross-site scripting vulnerability. This is a type of vulnerability...
Is Getting Your Google Business Profile “Google Guaranteed” Worth It?
When customers are searching locally for products and services like yours, they often seek validation to ensure they’re making the...
Visualizing Hot Topics Using Python To Analyze News Sitemaps
News sitemaps use different and unique sitemap protocols to provide more information for the news search engines. A news sitemap...
Five Added Value SEO Benefits for Your Enterprise
SEO is often the number one source of leads. However, while most businesses understand the importance of SEO, they may...
Bingbot User Agent is Changing
Bing announced that it is changing the user agent string that identifies itself as Bingbot. Now there will be two...
12 Signs Your WordPress Site Is Hacked (And How to Fix It)
We are often asked, how do I check if my WordPress site has been hacked? There are some common telltale...
ThirstyAffiliates WordPress Plugin Vulnerabilities
The United States National Vulnerability Database (NVD) announced that the Thirsty Affiliate Link Manager WordPress plugin has two vulnerabilities that...
Meta Announces Research To Create Human-Level AI
Facebook parent Meta announced they are launching a long-term research project to build a next-generation AI that can learn and...
10 Top Affiliate Marketing Software Platforms To Maximize Sales In 2022
Affiliate marketing has been experiencing explosive growth in recent years, so it’s essential now more than ever for brands to...
Cloudflare Names OVH and Hetzner as Origins of DDOS Attack
Cloudflare published a report of a massive DDOS attack, naming several well known cloud hosting data centers as the origins...
Zuckerberg Highlights Meta’s Future
In its quarterly earnings call on Wednesday, April 27, Meta Founder and CEO Mark Zuckerberg expressed optimism about the direction...
Search Engine Journal Welcomes Editor-In-Chief Amanda Zantal-Wiener
I’m thrilled to announce that Amanda Zantal-Wiener, a virtuoso marketer and a veteran of media newsrooms, has been selected as...
Enterprise SEO Buy-in: 7 Essential Tips For Winning The Long Game
Have you ever felt like your team has a million great ideas, but is held back by the challenges in...
Google Ads Implements 3-Strike Policy Rule
If you’re a Google Ads advertiser, you’ve likely been hit with a disapproved ad once in your lifetime. Disapprovals are...
Tips For Creating A Successful SEO Mentorship
It’s no secret that most SEO professionals learn their craft through hands-on experience rather than any formal training program. While...
How to Accept Recurring Payments in WordPress (4 Methods)
Do you want to accept recurring payments on your WordPress website? Recurring billing lets you charge your customers at a...
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The EU Commission announced recently that Parliament and Member States had come to a “swift political agreement” on the proposed...
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The short-form video sharing app TikTok was the most downloaded app worldwide in first three months of 2022, according to...
Google Search Allows Removal Of Personally Identifiable Information
Google is rolling out new ways to remove personally identifiable information from search results such as phone numbers and physical...
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Views of YouTube Shorts videos hit 30 billion per day in the first quarter of 2022, which is up four...
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An SEO consultant is a specialist in search engine optimization who works outside of typical contracted employment. For instance, they...
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When we hear the term local SEO, we often think about the strategies and tactics that local retail or B2C...
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Google Feels Earnings Impact From Russian War on Ukraine
Alphabet’s 2022 Q1 earnings call revealed that Russia’s attack and war on Ukraine is having an effect on revenues and...
4 Top Reasons Your Google Business Profile Information Keeps Updating
For any local business that qualifies, claiming your Google Business Profile is a must-do to help your business rank higher...
How to Embed a Google Map in Contact Forms (With Map Pin)
Would you like to display a map on your website’s contact form? You can use geolocation to pre-fill a user’s...
YouTube Super Thanks Rolls Out To All Monetized Channels
A YouTube monetization tool called Super Thanks, which allows creators to make money directly from viewers, is now available to...
Google’s Q1 Earnings Are In – But What Was The Miss?
Google reported 23% year-over-year revenue growth in its Q1 2022 financial results, surpassing the $68 billion mark in total revenue....
Meta Research Reveals Conversion Optimization Best Practices
Meta published a whitepaper containing the results of a study of 500 landing page experiences. The research provides insights that...
Twitter Bans Climate Change Denial Advertising
Twitter announces it’s banning advertisements that contradict the scientific consensus on climate change. Sustainability leaders of Twitter state in an...
The Three Pillars Of SEO: Authority, Relevance, And Experience
What do you need to compete in SEO? Some say more inbound links, others better content, while some might emphasize...
Top 10 SEO Priorities For Your First Week As A New Marketing Manager
As a new marketing manager, the first week can feel like a whirlwind of attempting to understand the people, processes,...
Improve Rankings With This Off-Page SEO Checklist For Restaurants
In 2022, having an online presence for your restaurant business is essential. When looking for new places to eat, people...
How to Minify CSS / JavaScript Files in WordPress (3 Ways)
Do you want to minify files on your WordPress site? Minifying your WordPress CSS and JavaScript files can make them...
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WordPress managed hosting provider WP Engine announced that it is ending support for .htaccess directives. WP Engine has started End-of-Life...
3 Overlooked Ways To Improve Inbound Marketing ROI
Have big campaign goals but a small staff or budget? Trying to do more with less on your campaigns? Wish...
How To Optimize LinkedIn For Better Connections & More Leads [Podcast]
Whether you’re in B2B or B2C, LinkedIn is the place to network with colleagues, peers, mentors, and your customers. Jessica...
4 Smart Tactics For Advanced Google Ads Audience Targeting
Gone are the days of solely relying on keywords to drive your PPC success. With the relaxed keyword match types,...
How To Improve Organic Growth: Don’t Build, But Earn Links [Webinar]
Are you a victim of so-called “link building experts”? Do the methods, results, and communication about their backlink services seem...
Twitter Board Set To Accept Elon Musk’s $43B Purchase Offer: Reuters
Reuters is reporting this morning that Twitter’s board may announce its acceptance of Elon Musk’s offer to purchase Twitter for...
How NLP & NLU Work For Semantic Search
Natural language processing (NLP) and natural language understanding (NLU) are two often-confused technologies that make search more intelligent and ensure...
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WordPress 6.0 Beta arrived a few days ago, and it is expected to be released on May 24th, 2022. It...
14 Mobile Optimization Best Practices You Need To Know
It has been a while since Google began rolling out its mobile-first index. When this was first announced, SEO professionals...
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WordPress recently announced that version 6.0, due out in May 24, 2022, will feature a significant amount of accessibility improvements...
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If you manage a website, it’s important to check for broken internal links regularly. Broken internal links can frustrate visitors...
YouTube Expands Shorts To More Surfaces On Mobile & Desktop
YouTube begins displaying Shorts videos on more surfaces on mobile and desktop, including a dedicated carousel in the trending section....
Google Releases Annual Search Spam Report
Google has published its annual report on search spam revealing SpamBrain, a machine learning-based spam identification system, took action on...
Getting Started With Google Shopping’s Free Product Listings
The Google Shopping platform allows users to search millions of products across thousands of stores to find the item they...
Brave Search Launches Discussions To Provide Better Search Answers
Brave announces a new feature called Discussions intended to eliminate the shortcomings of traditional search engines by surfacing more results...
Can AI Perform SEO? Experimenting With OpenAI’s GPT-3
AI (artificial intelligence) technology has made tremendous progress in recent years. It is now possible to assess its capacity to...
6 Best WordPress Event Plugins Compared (2022)
Are you looking for the best WordPress event plugins for your site? Event plugins are a must-have for all kinds...
Is Google Search Worse? Many Seem to Agree
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Drupal Warns of Two Critical Vulnerabilities
Drupal announced two vulnerabilities affecting versions 9.2 and 9.3 that could allow an attacker to upload malicious files and take...
3 Huge Reasons Why Negative Reviews Help SEO
This post was sponsored by ReviewInc, opinions expressed in this article are the sponsor’s own. You get that notification of...
Instagram Changes Ranking Algorithm To Favor Original Content
Instagram’s home feed ranking algorithm is receiving an update that’s designed to boost the visibility of original content. Head of...
The Importance Of First Party Data Activation [Podcast]
Cookies going away in Chrome? They already have been eliminated from the most popular browser on the mobile market –...
Manager Account-Level Reporting Now Available In Google Ads
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TikTok Introduces Interactive Add-Ons For Ads
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Google Analytics 4 FAQs: Stay Calm & Keep Tracking
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How Search Engines Crawl & Index: Everything You Need To Know
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Gutenberg 13.0 Previews WordPress 6.0 Improvements
WordPress released Gutenberg version 13.0 which includes numerous improvements that bring it several big steps closer to becoming the easy...
How To Create A Website From Your Google Business Profile
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How to Move Comments Between WordPress Posts
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There’s A New Way To Create Custom Columns In Google Ads
Google Ads custom columns provide the flexibility to expand reports with more of the data points your individual business cares...
Brave Browser Now Bypasses Google’s AMP Pages
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SEO Glossary: 200+ Terms & Definitions You Need to Know
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How To Automate Google Ads – No Coding Required
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LinkedIn Reports Most In-Demand Jobs Across All Industries
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WooCommerce Partners with Pinterest
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Instagram Wants To Make Hashtags More Valuable
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Meta Adds Fundraising Features To Instagram Reels
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New Web.com eCommerce Platform Helps SMBs Reach Millions of Potential Buyers
Web.com announced a new eCommerce platform that offers a way for SMBs to get online and start selling, manage inventory...
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Is your WordPress export file too large to import into your new website? WordPress comes with built in import and...
WordPress Performance Lab Plugin Officially Out of Beta
WordPress announced that it’s Performance Lab plugin is officially out of Beta testing stage and is officially released as version...
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8 Top Enterprise SEO Tools For Content Optimization
I write a lot of columns here at Search Engine Journal about how to optimize your content. But I rarely...
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How to Add “Buy Now Pay Later” Payment Plans to WordPress
Do you want to offer users a buy now, pay later payment method on your WordPress website? ‘Buy now, pay...
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26 Best WordPress Magazine Themes of 2022 [FREE + PAID]
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Google Warns Of Low Realtime Data In Universal Analytics Reports
Google warns the Real-Time report in Google Analytics may be displaying inaccurate data for Universal Analytics properties. If your Google...
YouTube Adds New Connected TV Capabilities
Connected TV has been an emerging platform for advertisers the past two years, partially due to the pandemic. With more...
A 7-Step SEO Process For Long-Term Search Success
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9 Local SEO Tips From Top Experts
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10 Different Ways To Get Organic Page 1 Google Rankings
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Are Digital Marketing Courses Worthwhile? Pro Marketers Respond
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Reddit Makes Comments Searchable
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Are you looking for a website builder for your WordPress site but not sure whether to choose Elementor, Divi, or...
Google Offers 3 Strategies for Adjusting to Privacy First Marketing
Google published a strategy article about data and measurement that reviews the near future of cookies, privacy and tracking conversions....
50+ Business-Building Local SEO Tactics For SMBs
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How To Harness First-Party Data & Win In A Cookieless Future [Webinar]
Does your organization have a plan in place for the imminent loss of third-party data? Is your marketing strategy ready...
Marketing In The Metaverse [Podcast]
Got NFTs, Metaverse, and web 3.0 on your marketing radar? In a world where the digital and physical meet, metaverses...
YouTube’s Keyword Research Tool Available To Everyone This Month
YouTube Search Insights, a tool designed to surface valuable keyword data, will be available to all channels later this month....
AdSense Pausing Monetization On Some Ukraine Related Topics
AdSense sent an email to publishers reminding them of a new policy related to the Russian war on Ukraine that...
WordPress Elementor Plugin Remote Code Execution Vulnerability
A vulnerability was discovered in Elementor, starting with version 3.6.0, that allows an attacker to upload arbitrary code and stage...
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How to Create a Booking Form in WordPress
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Conversion tracking is a fundamental part of successful PPC campaigns. Given that the only way to track conversions is with...
Amazon Raises Affiliate Commission Rates
Amazon announced that they are raising commissions on a small group of product categories for a limited time. The new...
7 Tips To Keep Pop-Ups From Harming Your SEO
You know them, you love them, and yes, you hate them. Pop-ups! They’re a content marketer’s best friend with an...
2 Ways To Crush Scrapers & Hackers With Wordfence
Wordfence is a popular WordPress security plugin. Among the features are scanner that monitors for hacked files and a firewall...
WordPress Reconsiders WebP By Default Proposal
WordPress announced that it is reconsidering its proposal to roll out automatic WebP image generation because of the passionate opposition...
Google Using AI To Automatically Update Some Business Information
Google announced it will be using artificial intelligence (AI) and a machine learning (ML) model to automatically update business hours...
Elon Musk Not Joining Twitter Board
On Sunday, April 10, Parag Agrawal, CEO of Twitter tweeted Elon Musk will no longer be joining the social media...
The Most Sought-After Marketing Jobs In 2022
According to a report released last month by the Bureau of Labor Statistics, there are currently 11.3 million job openings...
40+ TikTok Stats Digital Marketers Need To Know
TikTok has proven itself more than the latest trending social craze. In fact, the short-form video sharing social network has...
Building An SEO Business Case Your Boss Can’t Say No To
Scientists may tell you the last dinosaurs died out 65 million years ago, but they haven’t met your boss. The...
How to Create a Collapsible Sidebar Menu in WordPress
Do you want to create a collapsible sidebar menu in WordPress? A collapsible menu can give your website visitors an...
Last Name & City Name The Same: How To Show Google The Difference
This week’s Ask An SEO question comes from Andrew in Chatanooga, who wrote: “I have a client who is a...
How to Block, Scrapers, Hackers and Spammers with Wordfence
Wordfence is a popular WordPress security plugin. Among the features are scanner that monitors for hacked files and a firewall...
Mobile SEO: A Complete Guide [Ebook]
Did you know 90% of the global internet population is using a mobile device to go online? What does this...
Google Creates Bubble Chart Template For Data Studio
Google has created and shared a free template for visualizing your Search Console data as a bubble chart in Google...
Pinterest Bans Climate Change Misinformation
Pinterest implements a new policy impacting how information about climate change is presented in ads and organic content. An update...
National Pet Day: How Our Fur-Babies Are Changing The Way We Work
Who hasn’t spent hours enjoying cat videos, watching a farmer wake up their animals on Tik Tok, or stolen a...
SEO’s Whisper Network Hasn’t Stopped Conference Harassment. What’s Next?
In the spirit of sunlight as the best disinfectant – let’s talk about the news coming out of a Brighton...
9 Essential Steps In Building A Winning SEO Strategy
Online shopping has taken over the world. While people still run to the store to pick things up, the allure...
Facebook Ads For Beginners: FAQs, How To Set Up & Time-Saving Tips
As the world’s largest social network, Facebook can be a great way for marketers to reach their target audiences through...
How to Preload Links in WordPress for Faster Loading Speeds
Do you want to preload links in WordPress and improve loading speeds? Link preloading is a browser technology that will...
Top 6 CMS For Core Web Vitals
HTTPArchive has published latest rankings for the top performing content management systems (CMS). We review the rankings of six popular...
Single-Page Websites: Are They Good Or Bad For SEO?
Single-page websites have gained popularity in recent years, particularly among companies advertising a single product and those targeting a specific...
6 Ways Marketers Are Using Interactive Emails To Win More Conversions
Mailmodo users can create interactive AMP emails in the WYSIWYG editor. Emails become the conversion point. This allows you to...
Google Says It’s Normal For Cached JavaScript Pages To Appear Empty
JavaScript-based webpages may appear blank or incomplete in Google’s cache, which is normal and not indicative of any problems. This...
How to Hide Featured Images on Individual Posts in WordPress
Do you want to hide the featured images on individual posts in WordPress? There may be times when you have...
How To Sell On Instagram: 11 Tips
Instagram is one of the biggest social platforms in the world, with over one billion users globally. And your target...
Career Building Tips From A Senior Data Scientist At Amazon
Data science as a discipline – and specific skills in machine learning, analytics, and training algorithms – are in hot...
Google Discusses Value Of Non-Recommended Structured Data
Google published a Search Off Record episode about structured data. An interesting topic they touched on was how Google might...
6 Best Auto Dialer Software for Small Business in 2022 (Compared)
Are you looking for the best auto dialer software for your small business? Auto dialer software can help to improve...
A Guide To ‘Organization’ Structured Data For Rich Google Results
Organization schema structured data is useful to have on a website because it communicates important information to Google that can...
New Google Attribute Helps Businesses Promote Sustainability
Google now allows businesses to display their commitment to environmentalism in their Google Business Profile. This helps companies capitalize on...
Google Ads Experiencing Latency Issues
On April 5th, Google’s Ads Liaison Ginny Marvin confirmed that Google Ads reporting is experiencing a latency issue. The issue...
What Is DuckDuckGo & Who Uses This Alternative Search Engine?
For many years, websites have collected user data to either sell to third-party sites or use for their targeted advertising....
Getting Started With GA4: These 4 Tips Will Get You Up & Running
As of July 1, 2023, the version of Google Analytics we have used for 10 years will stop processing hits....
Google Multisearch: A New Way To Search With Text & Images
Google is introducing a new way to search the web using a combination of text and images at the same...
15 Top Digital Marketing Tools & Why We Love Them
The digital marketing industry is constantly changing, and if you feel like you’re being challenged to do more with less,...
How to Bulk Schedule Posts in WordPress (Step by Step)
Do you want to bulk schedule posts in WordPress? WordPress comes with everything you need to schedule posts, but what...
SEO Best Practice for Alt Text
In a Google Office-hours hangout, Google’s John Mueller answered a question about how to use alt text for SEO. Along...
14 Types Of Google Ads Extensions & What They Do
If Google Ads are a part of your marketing strategy, you’re probably always on the lookout for ways to boost...
Google Says AI Generated Content Is Against Guidelines
Google’s Search Advocate John Mueller says content automatically generated with AI writing tools is considered spam, according to the search...
What Does Elon Musk’s Twitter Look Like For Digital Marketers?
Elon Musk became Twitter’s biggest shareholder on April 4 after acquiring a 9.1% stake in the company. An SEC filing...
Report From Ukraine: 8 Stories Of Hope From The SEO Community
February 23, 2022, was a regular Wednesday for Ukrainian marketers and SEO specialists. We had our morning coffees and did...
How To Visualize & Customize Backlink Analysis With Python
Chances are, you’ve used one of the more popular tools such as Ahrefs or Semrush to analyze your site’s backlinks....
Google Discovery Ads Dos and Don’ts For More Successful Campaigns
When Google Discovery campaigns first came on the scene in 2019, I was skeptical they would amount to much. Their...
Does Word Count Really Matter For SEO Content?
In the world of search engine optimization (SEO), the top strategies for copywriting are continually shifting as we adjust to...
How to Accept Apple Pay in WordPress (The EASY Way)
Would you like to accept Apple Pay on your WordPress site? Over the last several years Apple Pay has significantly...
Twitter Confirms It’s Working On An Edit Button
Twitter confirms it’s working on an edit button and will begin testing it with select users in the coming months....
15 Digital Marketing ROI Metrics You Need To Know
Digital marketing and its corresponding metrics of success and ROI are evolving at break-neck speed. Over the last few years ...
How To Scale Content Marketing & Improve Organic Search Rankings
How ContentMarketing.io Helps Businesses Succeed With Outsourced Content Marketing ContentMarketing.io doesn’t just churn out one piece of content to the...
5 Reasons To Learn To Code Google Ads Scripts Now
When I was little, I loved fireworks. Since childhood, the Fourth of July has always been my favorite holiday. And...
Welcome WooFunnels to the WPBeginner Growth Fund
Today, I’m extremely excited to announce that WPBeginner Growth Fund has taken an investment stake in Wisetr, the parent company...
9 Amazon Copywriting Tips For Higher-Converting Titles & Bullets
Like Google, writing for the Amazon marketplace has its quirks and best practices to help more potential buyers find your...
Why Do Aggregator Sites Outperform The Original Source On Google?
This week’s Ask An SEO question comes from Abhinav in New Delhi, who writes: “How can article aggregator sites outperform...
Google PaLM Algorithm: Path To Next Generation Search
Google announced a breakthrough in the effort to create an AI architecture that can handle millions of different tasks, including...
Does Google Treat Unlinked Mentions Like Links?
In a Google SEO Office hours hangout, someone asked Googler John Mueller related the situation of articles talking about his...
Google’s Hummingbird Update: How It Changed Search
Google Hummingbird was a rewrite of Google’s algorithm that consciously anticipated the needs of searching on mobile devices, in particular...
Tech Companies Rally to Help Ukraine
As the world watches the Russian invasion of Ukraine taking place in real time, leading tech companies have launched initiatives...
ACF WordPress Plugin Vulnerability Affects Up To +2 Million Sites
Missing authorization vulnerability …allows a remote authenticated attacker to view the information on the database without the access permission. This...
Google: Out Of Stock Products May Impact Search Visibility
Google may reduce the visibility of a product page if the item for sale is listed as out of stock...
Google Introduces Retail Search for Ecommerce Sites
A new solution for ecommerce sites provides Google-quality search and recommendations on retailers’ digital properties. Google Cloud has announced the...
Is It Still Worth Getting A Digital Marketing Degree?
So you want to be a digital marketer. Whether you have aspirations to start a career in digital marketing or...
The Truth About Duplicate Content
One of the biggest myths in SEO is the dreaded “duplicate content penalty.” Want to know an SEO secret? There...
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Every ad platform has some degree of automated bidding. The decision to lean into giving ad platforms control over bids...
Google Search Ranking and Popup Banners
Google’s John Mueller answered a question in a Google SEO office-hours video about whether rankings could be affected by a...
Does Google Use Different Algorithms For Each Niche?
Google’s John Mueller answered an interesting question about whether Google treats sites in different niches differently. John Mueller said that...
How to Add Custom Items to Specific WordPress Menus
Do you want to add custom items to specific WordPress menus? WordPress menus are navigational menus that are displayed at...
3 Overlooked Ways To Improve Inbound Marketing ROI [Webinar]
Have big goals but not enough staff or budget to achieve them? Trying to make the most of your marketing...
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Over the last two years, consumers have experienced continuous change in their working and personal worlds. Demanding simplicity in increasingly...
4 Reliable Ways To Create Google-Friendly Content
This post was sponsored by Similarweb. The opinions expressed in this article are the sponsor’s own. Did you know that...
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You can build a solid foundation for your SEO efforts by choosing the right content management system (CMS). Ideally, you...
LinkedIn Adds New & Improved Tools To Creator Mode
LinkedIn announced the addition of new tools and features to its creator mode. Creator mode is a profile setting intended...
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The legal industry gets a lot of coverage in the marketing world, and for good reason. It’s not only a...
Google Search Partners: Misconceptions & Making It Work
To use Google Search Partners, or not? That is the question. Maybe not for Hamlet, but certainly for paid search...
103 Small Business Marketing Ideas To Help You Grow
As a small business owner, you’re probably already busy and have heard many marketing ideas that sound impossible (or, at...
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SaaS Content Marketing: A Complete Guide [eBook]
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A new proposal for WordPress 6.0, scheduled for May 2022, will enable automatic image conversions as a default so that...
Performance Max Now Supported In Google Ads Editor v2.0
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TikTok Launches Search Ads Beta For Selected Partners
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New Google Search Label For Highly Cited Sources
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How to Add Ebook Downloads in WordPress
Do you want to add ebook downloads to your WordPress site? WordPress makes it easy for you to upload your...
How To Stay Up-to-Date In The SEO Industry
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New PPC Salary Report Details How Much PPC Pros Earn
A worldwide survey of paid search professionals provides a clear picture of what they’re earning across various sectors and locations....
WordPress All In One SEO Plugin Integrates Microsoft Clarity
Popular WordPress SEO plugin All in One SEO (AIOSEO) now integrates Microsoft Clarity user behavior analytics. Clarity allows publishers to...
Best Browser Add-Ons For Analyzing Page Speed
Measuring page speed by debugging a slow website is important. All Chrome browsers have built-in tools to help troubleshoot why...
Google Explains How AI Keeps Search Safe Via MUM & BERT
A new blog post from Pandu Nayak, Google Fellow and Vice President of Search, explains how Google Search uses MUM...
More Search Console Insights Added to Google Data Studio
Additional data from Search Console is now available through the Google Data Studio connector, allowing users to visualize traffic from...
Google Expands Trusted Store Badge To Free Shopping Listings
The coveted Google Trusted Store Badge has been around for almost a decade. In fact, Google stated that over 67%...
Reminder: Support For Google Expanded Text Ads Ends On June 30
A reminder to all Google Ads advertisers — there’s three months left to utilize expanded text ads before they go...
How Should We Internally Link Hub & Spoke Content For SEO?
Today’s column comes from a question submitted by Search Engine Journal reader Melvin, from Vlaardingen. Melvin asks: “Could you please...
LinkedIn Pages Can Now Publish Newsletters
Newsletters were once the domain of email marketing, but LinkedIn is taking steps to modernize them for the social media...
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Customer reviews can help sell your product or service more effectively than any sales copy. Reading first-hand thoughts and opinions...
How to Restrict Usernames and User Emails in WordPress
Are you looking for a way to stop users from using specific usernames in WordPress? If you allow people to...
30 Crazy Social Media Facts Marketers Need To Know
Social media has become an integral part of our lives. From Facebook to Instagram, Twitter to Snapchat, TikTok to Pinterest...
How To Drive Traffic & Engagement With Push Notifications
This post was sponsored by Notix. The opinions expressed in this article are the sponsor’s own. Do you want to...
B2B Content Strategies for SEO & Beyond [Podcast]
Excellent content can be a powerful tool for the B2B world. It’s key to know how it will benefit your...
Hotel Booking Links Now Available In Google Search & Maps
Last year, Google introduced a way for hotels to show free booking links. This month, Google announced an expansion of...
Google: Accessibility Not A Direct Ranking Factor
Improvements to accessibility don’t directly impact a website’s search rankings, says Google’s Search Advocate John Mueller. This is stated during...
A Complete SEO Checklist for Website Owners
Search engine optimization (SEO) is a broad discipline where it can be easy to get stuck or caught up in...
TikTok Taps Into GIPHY’s Video Clips With New Editing Tool
TikTok & GIPHY are partnering on a new editing tool, allowing users to quickly grab clips from a vast library...
Google Search Console Updates Structured Data Report
Google is updating the structured data report in Search Console to provide more context about errors, helping you fix invalid...
Top Digital Marketing Trends for 2022: Oracle Survey Results
To say the last two years have been tumultuous for marketers would be a massive understatement. Agility, adaptability, and constant...
Growing Into In-House SEO Leadership With Tessa Nadik
Evolving and maturing in your career from a tactical SEO professional to a strategic leader is no easy feat, and...
Tagging Blog Posts: Do Blog Tags Help SEO?
This week’s Ask An SEO question comes from Syed in Kerala, India, who writes: “Should we use tags for blog posts?...
Facebook Ads: Who’s Best At Earning The Click & How It’s Done
Facebook Ads continues to be an effective digital advertising tool for brands due to their large audience and detailed targeting...
How to Customize Your WordPress Theme (Beginner’s Guide)
Are you looking to learn how to customize your WordPress theme design? Many WordPress themes come with built-in options to...
4-Step SEO Waltz: Tackle SEO Challenges Head-On
Trying to establish a more consistent SEO structure within your organization? Wish every SEO fire had a more standardized, easy-to-follow...
7 Insights Into Marketing To Grow Your Agency In 2022
95% of agencies met or exceeded revenue goals for 2021 by focusing on profitable service offerings. Will 2022 be another...
YouTube Testing ‘Search Chips’ On Desktop
YouTube is testing a new way to search for videos on desktop with ‘Search Chips’ that allow users to refine...
Why Did Your Google Business Profile Get Suspended?
Having a Google Business Profile (GBP) is the best way for a local business to rank high on Google –...
What Is A Local Link & How To Find More Local Link Opportunities
Link building is a critical piece of any local SEO strategy and whether you’re a brick-and-mortar business or service area...
How To Make Paid Search Work For B2B Marketing
High CPCs. Low search volume. Unqualified leads. B2B marketers face endless challenges when attempting to generate results from paid search....
How to Add a PayPal Payment Form in WordPress
Are you looking to add a PayPal payment form to your WordPress site? PayPal makes it super-easy to accept payments...
Google Sunsetting URL Parameters Tool Next Month
Google is sunsetting the URL Parameters tool in Search Console next month, the company confirms in an announcement today. There’s...
21 Web Directories You’ll Still Want To Use
If you were link building in the early 2000s, you may remember submitting one or more websites to a relevant...
Google Algorithm Updates & Local SEO: 6 Top Tips From Experts
You have customers searching for you right now. How would you like to appear at the top of local search...
State Of Organic Marketing In 2022: Top SEO Priorities [Webinar]
What will your SEO focus be this year? What has your organization done to adapt to an environment where global...
YouTube Confirms Shorts Views Don’t Count For Monetization
Views of YouTube Shorts count toward a channel’s total watch time, but they don’t count toward eligibility in the YouTube...
How To Do A Sitemap Audit For Better Indexing & Crawling Via Python
Sitemap auditing involves syntax, crawlability, and indexation checks for the URLs and tags in your sitemap files. A sitemap file...
What’s The Alternative To Spending $7 Million On A Super Bowl Ad?
Two years ago, I asked, “Is a Super Bowl ad is the equivalent of lighting money on fire?” Advertisers just...
How To Completely Optimize Your Google Business Profile
Google Business Profile is a free feature from Google that helps business owners manage their online presence across the search...
Yoast WordPress Plugin Update Causes Fatal Errors
Yoast WordPress SEO plugin released an update but it soon became apparent that something went horribly wrong for some users....
44 Best Responsive WordPress Themes (2022)
Are you looking for the best responsive WordPress theme for your website? Most modern WordPress themes are fully responsive out...
The 9 Most Important SEO KPIs You Should Be Tracking
If you ask 10 SEOs what their top SEO Key Performance Indicators (KPIs) are, you’ll likely receive 10 different answers....
Google Removed 7 Million Fake Business Profiles In 2021
In a report from Google about how it keeps Maps information reliable, the search company reveals it removed seven million...
Twitter DM Search Lets You Find Messages By Keyword
Twitter is upgrading the direct message search bar, adding the much requested ability to search for DMs by entering keywords....
Voice Search Optimization At Scale: A Guide For Enterprise Marketers
Smartphones put the world at our fingertips. People have questions that need answering and services or products they need. All...
Google LaMDA: How Language Model For Dialogue Applications Work
Google creating a language model isn’t something new; in fact, Google LaMDA joins the likes of BERT and MUM as...
How to Rank Seasonal Ecommerce Products
Google’s John Mueller answered a question about the difficulties of ranking seasonal products, mentioning how they suspected that structured data...
How to Fix ‘The Site Is Experiencing Technical Difficulties’ in WordPress
Are you seeing an error message saying ‘The site is experiencing technical difficulties’ on your WordPress website? This error message...
Why Search Console Query Reports Are Inconsistent
Google’s John Mueller answered a question about discrepancies in Search Console query reports. John explained why page and site level...
The Link Title Attribute: What It Is & How To Use It
Link attributes abound in the world of SEO, including link title, alternative text, and others. In fact, there are newer...
New Related Search Feature For AdSense Is Introduced
Google AdSense has been a great way for publishers to monetize their content through ads. Since the inception of AdSense...
New Integration For GA4 And Search Ads 360
With the deprecation of Universal Analytics coming in July 2023, Google has introduced a new integration of Google Analytics 4...
Google Launches Third Product Review Algorithm Update
Google launches a third product review algorithm update in search results, which builds off of the product review updates introduced...
7 Tips For Landing Your Dream SEO Job
Can you imagine a world without search engines? You’d be stuck combing through endless pages of web content in a...
6 Tips For Supercharging Google Display Network Performance
The Google Display Network (GDN) continues to be the largest contextual ad network on the internet. It’s also a cost-effective...
Shopify Analytics: 5 Hidden Gems To Help Scale Your Revenue Growth
Shopify is a powerful tool online retailers can use to build and grow their businesses. In addition to Google Analytics...
Rank Math WordPress Plugin Duplicate Sitemap Bug
Popular WordPress SEO plugin, Rank Math, has been found to have a bug that causes it to generate duplicate sitemap...
How to Create a Members-Only WooCommerce Store (Step by Step)
Do you want to create a members-only WooCommerce store? A members-only online store can only be accessed by registered or...
Why NAP & User Experience Are Crucial To Local SEO
NAP consistency is an important part of Google’s local search and Local Pack algorithms, which means that building citations with...
Google: Alt Text Only A Factor For Image Search
Google’s use of alt text as a ranking factor is limited to image search. It does not add value for...
Seasonal SEO Tips & Examples For Year-Round Search Improvements
In the world of SEO, we talk often about technical issues and how to resolve them. We look at content...
How Can I Rank Informational & Product Pages On The Same Keyword?
Today’s Ask an SEO question comes from Nafsika from Hamburg, Germany, who asks: “I have two pages ranking for the...
8 Fun & Engaging Content Marketing Trends In Hospitality
Throughout the course of the pandemic, hospitality marketing strategies have had to shift dramatically. Consumer behavior, lockdowns, and travel restrictions...
How to Add or Remove Blank Space Between WordPress Blocks (4 Ways)
Do you want to add or remove blank space between WordPress blocks? Adding or removing blank space between your WordPress...
How Much Revenue Are You Losing From Organic Traffic Declines?
Why is our traffic declining? SEO professionals, marketers, business owners, and stakeholders have this same question and concern. Traffic =...
Analyzing Your Local Organic Search Competition
A local organic competition analysis is an essential early step in defining your strategy as it helps you understand what...
How To Accurately Measure Core Web Vitals
This post was sponsored by DebugBear. The opinions expressed in this article are the sponsor’s own. Do you want to...
Google’s John Mueller: “It’s Impossible To Crawl The Whole Web”
In response to a question about why SEO tools don’t show all backlinks, Google’s Search Advocate John Mueller says it’s...
Yoast WordPress SEO Bug Creates Duplicate Sitemaps
A sharp-eyed search marketer noticed that Yoast was generating duplicate sitemaps. It’s not known how long this has been happening,...
Google Introduces New Vehicle Ads Format
Google is giving advertisers in the automotive industry a new tool to fuel their marketing efforts in the form of...
YouTube Launching 5 New Features For Livestreams
YouTube announces five new features for livestreams, some of which are currently in testing and others that will roll out...
Website Quality Score: Is It A Google Ranking Factor?
Does Google use a quality score similar to the one in Google Ads as part of its organic search ranking...
How to Properly Use Focus Keyphrase in WordPress (Beginner’s Guide)
Are you wondering how to properly use a focus keyphrase in WordPress to improve SEO? The focus keyphrase is the...
Top 25 Local Search Ranking Signals You Need To Know
Getting a local business to rank is challenging for three reasons: An uptick in mobile uses because more people are...
How Google Ranks Pages With Abbreviations
Google’s John Mueller answered a question about how Google’s algorithm handles abbreviations. John answered the question in depth, explaining how...
How To Dominate SERPs By Focusing On Topics Instead Of Keywords
Over the last few years, Google has made several changes to the way their crawlers understand how content answers queries....
Are Reconsideration Requests A Google Ranking Factor?
Reconsideration requests are indirectly related to search rankings, as they’re an essential step in the process of recovering from a...
500 Response on Robots.txt Fetch Can Impact Rich Results
Google’s John Mueller received feedback about a bug in how Search Console validates rich results. Google will drop images from...
12 Best WordPress Database Plugins – Expert Pick (2022)
Are you looking for the best WordPress database plugins for your site? WordPress database plugins can help you clean up...
Google Search Results and Synonyms
John Mueller answered a question about why a site that ranked for one keyword phrase didn’t rank for what they...
Local SEO For Beginners: Getting Started
One of the first questions a lot of businesses have about local SEO is: Do I really need it? And...
Nearly 50% Of Twitter Users Tweet Less Than 5 Times A Month
Does Twitter have an engagement problem? A new study from Pew Research Center finds 49% of US adults on Twitter...
New LinkedIn Tool Finds Top Skills Needed For Any Job
A new tool from LinkedIn allows you to find the top skills employers want candidates to have for almost any...
Should You Submit Your Sitemap Every Month?
This week’s Ask An SEO question comes from Renee in Iowa, who writes: “I read somewhere that you should submit...
9 Ecommerce Content Examples To Inspire Your Marketing Campaigns
Content marketing is tough to get right, but once you do, the results can be incredible – especially for ecommerce...
Are Relevance, Distance, & Prominence Google Ranking Factors?
Local businesses that want more traffic from search must improve their local rankings. But can prominence, distance, and relevance affect...
How to Regenerate Your Permalinks in WordPress
Do you need to regenerate or flush your WordPress permalinks? If you are not able to view your website content,...
How To Set Up IndexNow Using Rank Math WordPress SEO Plugin
Microsoft Bing announced that the popular WordPress SEO plugin Rank Math is integrating the IndexNow instant indexing protocol. A publisher...
Tabbed Content: Is It A Google Ranking Factor?
In-page tabs and accordions are a type of user interface (UI) control that can improve the user’s experience by splitting...
Ask A PPC Live 2022 With Navah Hopkins [Podcast]
Can’t seem to find the PPC answer you’re looking for? Let Search Engine Journal help you! Getting to know PPC...
Google Sunsetting Universal Analytics In 2023
Google is getting ready to sunset Universal Analytics, which was the standard version of Google Analytics before GA4, in mid-2023....
Evolution Of The Web: 4 Future Enterprise SEO Considerations
As the web grows, more and more enterprises are now looking to SEO to help provide insights into how users...
How to Install and Setup W3 Total Cache for Beginners
Do you want to install and set up W3 Total Cache on your WordPress website? W3 Total Cache is a...
4 Quick Tips To Boost Your Google Business Profile Visibility
Every business out there wants to attract more online visibility – especially on Google. How can you get in front...
Subdomain (Or Subdirectory) Usage: Is It A Google Ranking Factor?
Subdomains and subdirectories allow you to organize specific types of content on your website. But can the use of subdomains...
URLs As A Google Ranking Factor: What You Need To Know
Google search ranking factors can gain and lose prominence over time. A factor that carried a lot of weight with...
Cloudflare Announces Free Web Application Firewall
Cloudflare announced that they are offering a Web Application Firewall (WAF) free of charge to subscribers on the free plan....
SEO At Scale: What Large Ecommerce Sites Do Differently
Does it seem harder to attract new customers lately? Ecommerce is filled with so many incredible opportunities, yet there is...
How To Create Perfectly Optimized Content [Ebook]
Tired of sinking your blood, sweat, and keystrokes into content that doesn’t perform? If you feel like you’re constantly cranking...
8 Free Courses For Writers & Content Marketers
Increasing online competition and advancements in search technologies mean that writing content is about more than just having a solid...
Syndicated Content: Is It A Google Ranking Factor?
Does syndicated content affect organic search rankings? In some cases, syndicated content is viewed as spam. In others, it can...
Are Internal Links In Header and Footer Treated Differently?
Google’s John Mueller recently answered the question of whether internal links in the footer or header are used differently by...
WordPress Releases a New Performance Plugin
WordPress announced the release of a plugin called the Performance Lab plugin. It was developed by the WordPress performance team...
How to Find a Backdoor in a Hacked WordPress Site and Fix It
Has your WordPress website been hacked? Hackers will often install a backdoor to make sure they can get back in...
A Guide To Local SEO For Large Enterprises & Franchises
Local SEO is a pretty complex beast. There are many moving parts that are just not part of an organic...
Link Detox: How To Check & Remove Toxic Backlinks
1. Toxic Backlinks Are From Spammy Sites Most people are smart enough to know a Nigerian prince doesn’t really want...
How To Build Links That You Didn’t Ask For
A huge part of the link building process is outreach. This is the step where you approach other websites and...
10 Key Client Questions To Inform Exceptional Quality Content
If you create content for clients, the initial stages after they hire you are exciting. You know the possibilities for...
Review Sentiment: Is It A Google Ranking Factor?
Review sentiment reflects the prevailing opinion shared by customers in reviews of a business’s products or services. Whether the sentiment...
WordPress Stored XSS Vulnerability – Update Now
WordPress announced a security update to fix two vulnerabilities that could provide an attacker with the opportunity to stage a...
How to Customize the Display of WordPress Archives in Your Sidebar
Do you need to customize how your WordPress archives are displayed in the sidebar? The default WordPress archives widget offers...
9 Types Of Content That Will Help Your Local SEO
I’ve spent more hours than I care to admit searching for the best Mexican food, thumbing through Instagram posts, and...
4-Step Technical SEO Waltz: Tackle SEO Challenges Head-On [Webinar]
Establishing a consistent SEO structure within your company? Wouldn’t it be nice to solve every technical SEO problem in a...
Twitter Tests More Visible Alt Text
A visible “ALT” badge, and exposed image descriptions, are among the features Twitter is testing to improve image accessibility on...
New Ways To Grow & Manage Facebook Groups
Facebook group admins can utilize a new set of features to automatically moderate content, along with new tools to grow...
SEO Best Practices for Migrating to Shopify
Imagine the despair you would feel seeing your new Shopify store’s organic traffic tank, sales evaporate, and page 1 rankings...
A Guide To 301 vs 302 Redirects For SEO
There are multiple ways to redirect a webpage or an entire website, the two main ways being either a 301...
18+ Best ClickFunnels Alternatives in 2022 (Better Features + Free)
Are you looking for the best ClickFunnels alternatives? ClickFunnels is a powerful sales funnel builder you can use to convert...
How Page Experience Ranking Factors Actually Work
Google’s John Mueller discussed various scenarios of how the page experience ranking factors did and did not influence rankings. He...
www Vs. Non-www: Is It A Google Ranking Factor?
Does the inclusion or exclusion of the www in a URL affect organic search rankings? Some SEO professionals have claimed...
Google May Surface More Short-Form Video In Search Results
Google is working on ways to show more short-form video in search results, saying it’s a clear and concise format...
Schema Markup: Is It A Google Ranking Factor?
Schema markup is a type of microdata that creates an enhanced description Google might use in search results as a...
SEO For Membership Sites: Getting Around The Paywall
Anyone who has done SEO for a period of time has heard the myth of Google’s 200+ ranking factors. To...
Using A Facebook Page vs Profile For Marketing Your Business
When we think of local search, we tend to think of Google. Yet 2/3 of Facebook’s weekly users visit the...
Spelling & Grammar: Is It A Google Ranking Factor?
For many of us, proper spelling and grammar have become the norm in our work lives. But no matter how...
How to Add RSS Sitemap in WordPress (The Easy Way)
Are you looking to add a RSS sitemap in WordPress? RSS sitemap helps Google index your new website content and...
Tilda: An SEO-Friendly Website Builder. 6 Features To Rank High [Review]
This post was sponsored by Tilda website builder. The opinions expressed in this article are the sponsor’s own. Website builders have...
Everything We Know About IndexNow So Far
Hopefully, you’ve heard about IndexNow at this point. We covered its announcement in October and in December, I had Fabrice...
6 Ways To Target Seniors More Effectively In Digital Marketing
Digital marketing campaigns that neglect their senior audiences can end up missing key opportunities to expand the brand’s audience and...
TF-IDF: Is It A Google Ranking Factor?
What the eff is TF-IDF, and can it really help your SEO strategy? You’d be forgiven for thinking, “Those crazy...
How to Set Up WordPress Form Tracking in Google Analytics
Are you wondering how your WordPress forms are performing? Tracking forms in Google Analytics helps you uncover insights about how...
Are XML Sitemaps A Google Ranking Factor?
Not to be confused with HTML sitemaps, which are designed to be viewed by humans, XML sitemaps are solely for...
6 Major Changes To Content Marketing In 2022 [Report Recap]
The content marketing landscape of 2022 continues to become more complex, focusing on customer experience and strategy. To navigate this...
Internal Linking is Super Critical For SEO
Google’s John Mueller answered a question about internal linking and affirmed that internal linking that goes beyond site breadcrumb navigation...
How Google Search Console Tracks ‘People Also Ask’ Performance Data
Google clarifies how performance data for pages in the ‘people also ask’ section is measured in Search Console – such...
Upwork Suspends Operations in Russia
Upwork announced it is suspending all business operations in Russia and Belarus and is taking action to provide relief to...
Google Acquires Cybersecurity Firm Mandiant
Google Cloud announced it is acquiring cybersecurity firm Mandiant, a leader in proactive SaaS based security. The acquisition underscores the...
WordPress Plugin SEOPress Updated With IndexNow Support
SEOPress is the latest plugin for WordPress websites to support the IndexNow protocol, which automatically pings search engines when content...
Women In SEO Share Tips On Closing The Wage Gap
We’re back this Women’s Day with even more tips and advice from women in the SEO industry on how to...
New Google Blog Series About Search Console & Data Studio
Google is launching a new blog post series dedicated helping people do more with Data Studio when it comes to...
Where Do We Even Begin With SEO For A Startup?
Today’s Ask an SEO question comes from Aswin from Silver Spring, USA, who asks: “Hi, I am a beginner SEO...
Transitioning, Rebranding & Leading In SEO: Q&A With Rachel Heseltine
Diversity, equity, and inclusion are major priorities for organizations in 2022. But DEI has to be more than just a...
10 Women In SEO & Marketing Share How They #BreakTheBias
This International Women’s Day, diversity, equity and inclusion (DEI) are top of mind. Why? Well, women are expected to make...
How to Make an Online Quiz Website (Step by Step)
Do you want to create your own online quiz website? A website with interactive quizzes can be a fun project...
On-Site Search Intent: 3 Powerful Ways To Increase Sales
What if we said you could use the power of search intent for more than just getting visitors to your...
14 Essential Local SEO & Listing Management Tools
Whether you operate locally or globally, a strong local SEO presence is key to driving more customers to your store,...
7 Exclusive Ways To Convert Webinar Viewers Into Customers
This post was sponsored by BigMarker. The opinions expressed in this article are the sponsor’s own. Wish the time you...
LinkedIn Profiles Can Now Display Career Breaks
A new feature for LinkedIn profiles allows you to highlight career breaks and provide more context about skills and experiences...
Revenue You Are Losing From Organic Traffic Declines [Webinar]
“Why are we losing traffic?” “How much is this dip in traffic costing me?” It’s a common question and concern...
Google On Recipe Pages – Are They Getting Too Long?
Google hears the complaints about recipe pages getting too long, and suggests more concise pages might be better for users....
7 Ways To Use Semantic SEO For Higher Rankings
Over the years, search engines like Google have utilized semantic analysis to more deeply understand human language and provide users...
Reading Level: Is It A Google Ranking Factor?
Out of all the ranking factors, reading level is one plagued with misconceptions from those within the SEO community (and...
What Is Local SEO & Why Local Search Matters
Local search is an integral part of any SEO strategy targeting customers in a specific region, city, or neighborhood. Simply...
How to Create a User-Submitted Events Calendar in WordPress
Do you want to allow users to submit calendar events on your WordPress website? Adding user-submitted events is a great...
User Search History As A Google Ranking Factor: What You Need To Know
The search results a person sees today may be influenced by things they looked up in Google weeks, months, or...
Yandex Warns Debt May Affect Ability To Continue Operating
Russia’s largest search engine, Yandex, issued a warning March 3, 2022 stating that there are two possible scenarios that could...
5 Top Reasons Consumers Choose One Local Business Over Another
This post was sponsored by ReviewInc. The opinions expressed in this article are the sponsor’s own. Every day, across America...
Google Ads Has A New Way To Measure Offline Leads
As a marketer, understanding how your leads convert is crucial. It’s easy to have a disconnect between capturing a user’s...
Yandex Warns of Threats To Continued Operations
Russia’s largest search engine, Yandex, issued a warning March 3, 2022 stating that there are two possible scenarios that could...
SEO Community Support For Ukraine & How You Can Help
with Brock Cooper Ukrainian streets once filled with the laughter of children and hurried walks of people heading to work...
Leading In SEO Through The Data Science Revolution: A CTO Q&A
Marketers have more data available to us than ever before – and it’s never been more challenging to get to...
7 Content Marketing Tips For Financial Services Brands
Multiple challenges surface when creating content for a finance company. Dealing with legalities tops the list, but there’s more. Much...
49 Best WooCommerce WordPress Themes (2022)
Are you looking for the best WooCommerce themes for your online store? Not all WordPress themes offer complete WooCommerce support...
Google Page Experience Update – Desktop Rollout Complete
Google confirms the page experience update finished rolling out to desktop search results. Now it’s time to assess the impact....
Use These 3 SEO Metrics To Measure Your Content Marketing ROI
Proving ROI for SEO isn’t easy. It’s one of the main reasons people are not as bought into SEO as...
WhoIs Information: Is It A Google Ranking Factor?
When you register a domain, the registrar has your identifying information. However, you can choose domain privacy protection if you...
Metaverse Marketing Myths, Musts & Mantras #WAGMI
When brands like JP Morgan, Nike, Playboy, Adidas, and McDonald’s enter the metaverse, do we all jump in? Or are...
How to Use Multiple Search Forms In WordPress
Do you want to use multiple search forms in WordPress? Adding multiple search forms to your site helps your visitors...
2022 SERP Feature Trends & Tips For A Better SEO Strategy
Do you know which SERP features are trending in your industry? Is your business showing up in those SERP features?...
Twitter Transparency Report Discloses Impact on Member Accounts
Twitter issued it’s six-month Transparency Report revealing what countries are making the most information requests, Twitter revealed facts about policing...
Google Search Trends Show How Customer Expectations Are Changing
A new report from Google contains data on how customer expectations are changing, and reveals what people want from businesses...
How To Migrate A WordPress Site From One Host To Another
Thinking of changing hosts but not sure how to migrate a WordPress site from one host to another? They say...
How Content Marketing Helps Non-Profits Achieve 3 Important Goals
Though content marketing is most often associated with for-profit businesses and companies, non-profit and non-governmental organizations (NGOs) rely on content...
How to Add Categories and Tags for WordPress Pages
Do you want to set up categories and tags for your WordPress pages, but don’t know how to get started?...
Facebook Report Reveals Most Popular Posts and Pages
Facebook released it’s quarterly Widely Viewed Content Report. The report shows what kinds of content users shared the most, giving...
How To Rank More Content In Less Time [Podcast]
Looking for easier, faster ways to propel your site to the top of Google? They say that tons of high-quality...
4 Useful Tips To Make Keyword Rank Tracking More Efficient
This post was sponsored by SE Ranking. The opinions expressed in this article are the sponsor’s own. How do you...
Meta Expands Facebook Reels to More Than 150 Countries
Meta is doubling down on Facebook Reels as a competitor for the hugely popular TikTok by expanding the program to...
6 Types Of Duplicate Content In Local SEO: Do They Help Or Hurt?
Local SEO can be a winner for so many types of businesses. Whether you have a brick-and-mortar or a service-based...
Should I Create A Landing Page For Each URL & Link To My Main Site?
This week’s Ask An SEO question comes from Mike in Columbus, who writes: “Let’s say I do some keyword research...
3 Ways To Find Hidden Spam Links & Text On A Webpage
Every website on the Internet, no matter how small or large, is under some form of attack by a user-generated...
How to Add IndexNow in WordPress to Speed Up SEO Results
Are you wondering what is IndexNow, and whether you should add IndexNow in WordPress? IndexNow is a new SEO initiative...
Google Ads Updates Destination Requirements Policy
Google Ads is updating its Destination requirements policy in March 2022 to improve clarity for advertisers. The changes being made...
How to Add Nofollow Links in WordPress Navigation Menus
Do you need to add nofollow links in your WordPress navigation menus? Many website owners prefer to add a nofollow...
Local SEO Guide For Ecommerce & Online Ordering
With the onset of the COVID-19 pandemic, the ability to order online has become an essential feature for every webpage...
Are Title Tags A Google Ranking Factor?
As the most visible component of Google’s search results pages (SERPs), page titles are thought to carry significant weight as...
Weebly SEO: Features, Limitations & Tips For Optimizing Your Site
Weebly is a website builder you can use to create your site, blog, or even an online store. Founded in...
6 Best Credit Monitoring Services for Small Business (2022)
Are you looking for the best credit monitoring service for your small business? Credit monitoring is an important topic of...
What’s A Good Google Ads CTR/CPC/CPA In 2022? [STUDY]
“Is this a good click-through rate?” “Why is our cost per conversion high? Is this in line with our competitors?”...
SEO At Scale: What Large Ecommerce Sites Do Differently [Webinar]
Are you finding it more challenging to attract new customers lately? There are so many opportunities in ecommerce, but so...
Are Brand Mentions Important to Google’s Algorithm?
Google’s John Mueller was asked if “unlinked brand mentions” were important in Google’s algorithm. It was apparent from John’s response...
Rank Math WordPress SEO Plugin Adds IndexNow
Microsoft Bing announced that the popular WordPress SEO plugin Rank Math is integrating the IndexNow instant indexing protocol. A publisher...
YouTube Adding More Analytics Data About Views & Revenue
YouTube is working on ways to give creators more data about video performance, including detailed reports about the sources of...
YouTube & Video Spam: A Guide For Content Creators & Marketers
Video spam hasn’t been a big problem since the early days of YouTube, but the advent of live shopping on...
Rank Math Integrates IndexNow for WordPress Sites
Popular WordPress plugin Rank Math now supports IndexNow for faster website indexing and ranking. Website owners and SEO experts spend...
7 Local SEO Tips For Franchises & Their Locations
Franchises, like all local businesses, require local SEO to rank in the search engines and reach new potential customers. That...
How to Make Your WordPress Blog Completely Private (4 Ways)
Do you want to make your WordPress blog completely private? You can make your blog completely private so that no...
Bing Announces All In One SEO And IndexNow Integration
Bing announces the All In One SEO Plugin for WordPress supports the IndexNow protocol, which instantly informs search engines of...
Google On The SEO Impact Of Changing Website Hosting Location
Google addresses whether the changing your website hosting provider to one in a new location can impact SEO and search...
20 Proven Ways To Reduce Your Bounce Rate
Properly diagnosing high bounce rates to identify areas of improvement is a useful way to increase user engagement, improve site...
10 Creative Digital Marketing Ideas for Local Businesses
How did you find your favorite coffee shop, restaurant, or antique shop? Maybe your friends showed it to you. Maybe...
How to Rollback WordPress Plugins (Version Control for Beginners)
Have you ever updated a WordPress plugin only to have the new version break your site? This can be extremely...
5 Creative Ways To Use The Facebook Ad Library To Your Advantage
The Facebook Ad Library is still stirring up the digital marketing ecosystem. This tool gives marketers free access to “spy”...
Advisories To Increase Website Security After Russian Attack
WordPress security company Wordfence issued an advisory that recommended being vigilant for an increase in hacking activity after Russian attack...
Monetize Facebook Reels With Overlay Ads
Facebook is starting to monetize its reels platform with overlay ads, which gives users another way to monetize their content....
Google Rolls Out Short Titles For Product Ads
Advertisers are now able to optimize their product titles even further in Google Merchant Center. Google recently added a new...
BrightEdge Acquires Oncrawl To Help SEOs Do More With Data Science
BrightEdge, a leader in enterprise organic search and content performance, has acquired Oncrawl “to make data science solutions more accessible...
5 HTTP Security Headers You Need To Know For SEO
Security headers are easily overlooked in website audits. While some may say that website security is not an SEO-related concern,...
Why Client Trust Is Essential In Paid Media And How To Build It
Images of flying shrapnel and bursting flames occupy the minds of those familiar with Ford’s Pinto. This tragic public hazard...
Semantic Search: How It Works & Who It’s For
For simple user queries, a search engine can reliably find the correct content using keyword matching alone. A “red toaster”...
SEO For Tourism: How To Outrank The Competition & Get Found [Podcast]
Vacation dreams are closer to becoming a reality, and consumers are already making moves to plan their next, long-awaited trips....
How to Embed a YouTube Playlist in WordPress (Best Method)
Are you looking to embed YouTube playlists on your WordPress website? Adding YouTube playlists to your blog posts and landing...
Nine WordPress Plugins Expose Over 1.3 Million Sites To Exploits
The United States Government Vulnerability Database and WordPress security researchers published alerts of WordPress plugin vulnerabilities. Among those plugins, nine...
Microsoft Ads And The Future Of Ad Exchanges [Podcast]
Constantly looking for ways to optimize your ad spend? Dreaming of a high-ROI paid advertising future? We’ve got great news...
How Impression-Based KPIs Drive Campaign Performance
Digital marketers can be our own worst enemies. After years of touting that we can track everything and derive a...
How To Simplify Your Content Creation Process
Want to increase your business’s content production? If you’ve struggled with finding and retaining reliable writers, the idea of scaling...
Google Explains Geotargeting Via URL Subdirectories
Google’s Search Advocate John Mueller explains how websites can optimize content for search results in specific countries by using subdirectories...
Google Page Experience Update Starts Rolling Out On Desktop
Google’s Page Experience algorithm update for desktop search results is now rolling out “slowly,” the company confirms. The update is...
How To Build A Recommender System With TF-IDF And NMF (Python)
Topic clusters and recommender systems can help SEO experts to build a scalable internal linking architecture. And as we know,...
Facebook Ads: When Is Paying For Engagement Worth It?
Before Facebook Ads introduced its ad platform, brands had to rely on growing their social following organically. In 2022, Facebook...
Vector Search: Optimizing For The Human Mind With Machine Learning
We’ve been talking with search industry pros and innovators about persistent challenges, trending opportunities, and the technologies people and companies...
Microsoft Ads Launches Dynamic Descriptions For DSAs
While Google and Microsoft Ads have many similarities, Microsoft Ads launched a unique feature to their platform. This feature is...
Social Media Marketing Is Essential For Local Businesses. Here’s Why.
Statista reports that the number of Facebook users in the U.S. (as of July 2021) has reached a whopping 302...
How to Fix ‘Another Update in Progress’ Error in WordPress
Do you want to fix the ‘another update is currently in progress’ error? This error stops you from updating WordPress....
Poll Implies Most SEOs Don’t Disavow Spammy Links
An informal and non-scientific poll on Twitter indicates that most SEOs, by a significantly large margin, ignore spammy links rather...
7 Big Enterprise Content Marketing Strategies You Need To Know
It’s easy to publish content. It’s a lot harder to publish content that drives ROI and provides value to your...
Google Says ‘Discovered – Currently Not Indexed’ Status Can Last Forever
Google advises the ‘Discovered – Currently not indexed’ status in Search Console’s Index Coverage report can last forever as there’s...
How Google Crawls Pages With Infinite Scrolling
Google is capable of crawling webpages that utilize infinite scrolling to a certain extent. Here’s how it works and the...
15+ Technical SEO Interview Questions for Your Next Hires
Technical SEO requires technical and analytical skills together with a good understanding of how Google and other search engines work....
10 TikTok Marketing Tips & Best Practices
TikTok has exploded onto the marketing scene as a way to reach millions of people through creative video content. Leading...
How Google Universal Search Ranking Works – Darwinism In Search
The secrets behind the Google algorithm and its ranking factors have been the subject of heated debate for almost a...
When Is the Best Time to Publish a Blog (+ How to Test It)
Are you looking for the best time to publish your articles to get the most engagement? Finding the right publishing...
Is Author Expertise Important To Google’s Algorithm?
Google’s John Mueller answered whether a content author’s expertise was important to Google’s algorithm because this plays such an important...
WordPress Backup Plugin Vulnerability Impacted 3+ Million Installations
Security researcher at Automattic discovered a vulnerability affecting popular WordPress backup plugin, UpdraftPlus. The vulnerability allowed hackers to download user...
How To Identify And Reduce Render-Blocking Resources
Identifying and reducing resources responsible for blocking the rendering of your web page is a critical optimization point that can...
The Key To SEO Success: Effortless Expectation Setting [Podcast]
“Can’t you just call Google and tell them we want to be on the first page?” “I’ve just read an...
Google On The SEO Value Of User Comments On Websites
Should you allow users to leave comments on your website? They could help with SEO, as long as you’re able...
Is RankBrain A Ranking Factor?
Without knowing what “RankBrain” means, people new to SEO may assume it refers to a technology Google uses to rank...
Physical Proximity To Searcher: Is It A Google Ranking Factor?
Close to a third of all Google searches have local intent – that is, the searcher is looking for something...
On-Site Search Intent: 3 Powerful Ways To Increase Sales [Webinar]
Could the power of search intent be used for more than just driving traffic to your site? Search intent can...
Google: No SEO Bonus For Keyword-Based Domains
Google’s John Mueller answered a question on Reddit about ranking benefits of using the keywords in the domain name. Mueller...
One Month With $3,000 In SEO Budget For A Local Business
There are few things more frustrating for a marketer who specializes in SEO than a client or employer who wants...
What Is Discord & How Can You Use It For Marketing?
Discord is an underrated gem of a community management and communications platform. This VoIP-based chat platform enables users to communicate...
6 Common Robots.txt Issues & And How To Fix Them
Robots.txt is a useful and relatively powerful tool to instruct search engine crawlers on how you want them to crawl...
Conductor Acquires ContentKing To Offer Real-time SEO Monitoring
Conductor announces its first major move after raising $150M in funding with the acquisition of ContentKing, a real-time SEO auditing and monitoring...
Google Highlights Performance Max Campaigns In Weekly PPC Chat
Every week, digital advertisers far and wide come together on Twitter to discuss relevant PPC topics. This week’s topic was...
YouTube Rolls Out New Metadata For Educational Videos
YouTube creators can now optimize educational videos with additional metadata that will be displayed in search results in the future....
Google Ads Announces Top 3 Priorities for 2022
As buyer behavior continues to shift throughout the pandemic, Google Ads has committed to a better experience for its users....
Google Web Stories – The New AMP?
Google’s push for adoption of Web Stories is drawing comparisons to AMP, another lightweight web technology that received a similar...
Paid Search in a Cookieless World: Are you Ready?
A cookieless world: What will this major shakeup do for your business or clients? What impact will this hit to...
We’re Looking For A Unicorn…
Search Engine Journal is hiring an Executive Editor. We need a data-driven, curious, and supportive leader who has deep experience...
Semantic Keyword Clustering For 10,000+ Keywords [With Script]
Semantic keyword clustering can help take your keyword research to the next level. In this article, you’ll learn how to...
How To Do A Complete Local SEO Audit: 10-Point Checklist
At its core, SEO is a multi-faceted keyword, content, and competitive analysis exercise. Local SEO, by extension, includes several specific...
57% Of North American Businesses Still Don’t Have An SEO Strategy
A recent survey of 600 U.S. and Canadian small to medium-sized business owners and their employees has revealed that 57%...
Google And The Right To Be Forgotten
Have you ever searched for yourself in Google and found information that was incorrect or outdated? It may be ancient...
Free Google Ads Script To Dynamically Change Target ROAS
With the continuing onslaught of automation from the ad engines like Google, should we still care about ad scripts? I...
How to Disable the Language Switcher on WordPress Login Screen
Do you want to disable the language switcher on the WordPress login screen? Disabling the language switcher makes your default...
How to Build Your Email List in WordPress with OptinMonster
Do you want to build your email list with OptinMonster? OptinMonster is a well-known popup and lead generation plugin that...
10 Best Facebook Tips and Tutorials for WordPress Users
Are you looking for some of the best Facebook tips and tutorials for your WordPress site? Facebook is one of...
10 Top Advertising Campaigns & Why They Work
Keeping up to date with advertising trends keeps you informed of the current ‘mood’ and feeds ideas for your own...
Local SEO Deliverables: What To Expect Of Your Agency
Effective location-based SEO (local SEO) can have a substantial impact on your digital marketing success comparable to any other core...
Simple Ways To Optimize Your Website For SEO
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The Basics of Blogging Search Engine Optimization
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How to increase your ROI through scientific SEM?
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How to increase your ROI through scientific SEM?
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Planning your online business goals with a specialist.
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Getting ready for the new-age SEO revolution.
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Transforming you Online Business through SEO
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The trends in Social Media Optimization & SEM
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Easy & effective ways to optimize a website
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Is Search Engine Submission Mandatory?
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Implementation of a Robust Company Branding and SEO
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Impactful Use of Images/Pics in Search Engine Optimization
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Google now disregards or overlooks all reciprocal links
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Absolute Links vs. Relative Links – SEO Intrinsic Value
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